If you know Axure (a powerful wireframing and prototyping tool), you are probably familiar with Axure Cloud, their Cloud publishing platform. That’s where a designer can upload their work to make it visible at a given URL to clients and teams. Among other benefits (like comments), it offers the possibility to add plugins to your prototype, and this feature can be pretty powerful. Today I want to focus on how to use the plugins to connect an interactive prototype to Google Analytics and Hotjar, and get feedbacks on users’ behaviors with your interface.
Simple text fields are a basic widget in Axure library, and one often needed. Instead of just dropping a text field on your interface design, here is a very simple way to implement faint-text (or ghost text) in them, improving the experience and giving it a real-life and one-step-further feeling. Let’s start by dropping your text field on your UI. You don’t even need to name the widget, but please put a text in it (let’s go with “I am a ghost text” in grey and italic, to show it’s a ghost).
I used to say on my blog that I was a big Omnigraffle fan. And I definitely was. Just as I used to be a big Visio fan. But that was before: since then, I have discovered Axure. For budget or time reasons, most medium-sized agencies (the ones I have worked for at least) prefer not to invest in Axure. It is a complex software, and the licence price makes it a tough decision to invest money and time for the teams for self-training. Visio and Omnigraffle, or even Balsamiq, are definitely simpler to apprehend and start wireframing with. After a few months working with Axure, I figured I would give a few advice, based on my recent discovery of the software, to beginners who were afraid to make the move, just as I was. Please don’t get me wrong: I still like Omnigraffle a lot. But Axure has made my prototyping funnier and a lot more interactive.